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AGL`s ann:Alliance with Aust. most Popular Credit Card Prog.

Document date:  Wed 29 Mar 2000
Published:  Wed 29 Mar 2000 12:47:55
Document No:  205307
Document part:  A
Market Flag:  N
Classification:  Other

AUSTRALIAN GAS LIGHT COMPANY (THE)            2000-03-29  ASX-SIGNAL-G

HOMEX - Sydney                                                        

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Australia's largest energy company has joined one of the world's most
successful credit card reward programs and now offers those benefits
to energy consumers.

AGL today announced it has joined the Telstra Visa Card and Qantas
Telstra Visa Card Programs as a Bonus Partner, allowing AGL customers
to earn Bonus Reward Points* when they pay their AGL bill using
either of the cards.

The points within the Telstra Visa Card Program can be redeemed for
rewards including telecommunication products, air travel, ANZ Reward
Certificates, accommodation, gift vouchers and a variety of other
products.

The points within the Qantas Telstra Visa Card Program can be
redeemed for rewards including air travel, telecommunication
products, Qantas Frequent Flyer points if the account holder is a
member of the Qantas Frequent Flyer Program and ANZ Reward
Certificates.

AGL Group General Manager Energy Sales & Marketing, Mr Michael Fraser
said the initiative was the latest step by AGL to develop a range of
loyalty benefits to reward its customers.

Under the programs, Telstra Visa and Qantas Telstra Visa cardholders
in NSW and the ACT will earn a total of two Reward Points for every
dollar spent on an AGL energy bill using their card. From mid-year
cardholders will also be able to earn Bonus Reward Points when they
use their card at any of AGL's Energy Shops.

"We recognised that to continue to grow our customer base we must go
beyond being a reliable and cost competitive energy supplier to also
incentivise and reward our customers," Mr Fraser said.

"Having almost 1.9 million customers nationally meant we wanted to
join forces with one of the most successful co-branded reward
programs in the world - so that's what we've done," Mr Fraser added.

The Telstra Visa and Qantas Telstra Visa Cards form part of the
largest loyalty credit card programs in Australia with over 2 million
cards issued. The programs offer Bonus Reward Points from
approximately 450 Bonus Partners including Telstra, Qantas, ANZ,
Mobil, BBC hardware, MBF and many others.

AGL is the only energy Bonus Partner in NSW and the ACT.

For further information and special offers, current cardholders
should refer to the latest "Rewards Review" magazine. People wishing
to apply for a card should visit any branch of the ANZ bank.

For further information contact: 
Geoff Donohue, AGL Manager Public Affairs (03) 9201 7510 
                                           0418 384 831

* A copy of the terms and conditions which govern Telstra Visa or
Qantas Telstra Visa Reward Programs is available by telephoning 13 19
51.