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Media Release: Launches chip-based rewards program

Document date:  Mon 15 Jul 2002
Published:  Mon 15 Jul 2002 11:39:33
Document No:  192331
Document part:  A
Market Flag:  N
Classification:  Other


HOMEX - Melbourne                                                     

ANZ today announced the launch of the ANZ First Sphere rewards
program - Australia's first integrated chip-based credit card rewards

Sphere offers participating ANZ First Visa card customers the
benefits of a new points-based rewards program with Instant Rewards
at chip-enabled retailers.

The launch of Sphere follows ANZ's introduction of chip card
technology to Australia in November 2001. In the past nine months,
ANZ has issued over 350,000 ANZ-branded credit cards with chip
technology and replaced almost 30,000 retailer card terminals with
chip-enabled MultiPOS terminals, providing Australia's first working
infrastructure for chip technology.

ANZ Managing Director for Credit Cards Australia Mr Kamran Siddiqi
said: "Sphere is the next generation of credit card reward programs.
Chip technology allows us to offer customers more immediate and
attainable rewards than any other program in Australia."

"Many customers believe that earning rewards through existing
programs is too slow and the choice of rewards is largely focussed on
frequent flyer benefits. Sphere is unique, providing customers with
attainable rewards and more choice," he said.

Features of the Sphere reward program include:

* Sphere is the only credit card reward program that offers Instant
Rewards including in-store discounts, gift vouchers and exclusive

* Sphere members have a wide choice of rewards including products and
vouchers from major retailers, supermarkets and petrol stations when
they want to redeem points.

* Program is optional for ANZ First customers  annual rewards
membership fee of $33. 

* In an industry first, the program provides customers with a
guarantee to be able to return products if they are not happy.

* Sphere is not linked to any airline frequent flyer program. Harvey
World Travel vouchers allow members to choose flights with any
airline, car hires, and accommodation.

* Sphere customers receive a rewards summary with their monthly ANZ
First statement.

* Customers earn points for every dollar spent in Australia and
overseas and can reach their rewards faster by shopping at Sphere
Bonus Partners. Sphere points never expire.

"Sphere adds a whole new dimension to ANZ's portfolio of credit card
reward programs, which also includes the Qantas ANZ Card, Australia's
most popular frequent flyer-based reward program," Mr Siddiqi said.

ANZ First also offers a secure online shopping guarantee using
Verified by Visa, a new authentication technology protocol that is
designed to increase security of online transactions by confirming
the identity of both the buyer and seller. Cardholders can also
choose to shop online via a chip card reader connected to their PC.

For media enquiries, contact:       

Paul Edwards
Tel: 03-9273 695 or 0409-655 550


Sphere is a different reward program. From the moment customers enrol
they can enjoy Sphere Instant Rewards worth hundreds of dollars.

* There's no waiting or qualifying period.

* Sphere Instant Reward Partners offer in-store discounts, gift
vouchers and exclusive offers.

* Unlike any other reward program, additional cardholders receive
Sphere Instant Rewards.

Sphere offers one Sphere point per Australian dollar on all purchases
in Australia and overseas.

* Earn points faster with Sphere Bonus Partners.

* Sphere points never expire, so customers can build points up to get
the rewards they want.

* Additional cardholders can also earn and redeem points.

* Sphere points summary provided monthly on ANZ First statements.

* Earn up to 50,000 Sphere points annually.


To enrol existing ANZ First card customers call 13 22 73 or log on to New customers can complete an application form for ANZ First
and Sphere or call 13 33 33.

Sphere members will receive two Village movie tickets valued at $28
and access Instant Rewards worth hundreds of dollars when they join.
The annual rewards membership fee is $33.


Participating ANZ First cardholders (and additional cardholders) will
receive in-store discounts and exclusive offers with their purchase
when they use their card at selected Sphere Instant Reward Partners.
In-store discounts and exclusive offers available for launch include:

* Prouds The Jewellers - $50 discount when customers spend $200 or

* Liz Davenport - $50 gift voucher when spend $300 or more.

* Surf Dive 'n' Ski - $20 gift voucher with a purchase over $150,
plus membership to Team Surf Dive 'N Ski valued at $50.

* Harvey World Travel  book a five-night holiday at Cairns Beach
Resort before 31 August 2002 (for travel before 30 September 2002)
and get the sixth night free, plus a $50 dinner voucher; and, pay for
an international package worth at least $3,500 and get 3,500
additional bonus points.


ANZ First cardholders can double and triple Sphere points for every
dollar spent. Bonus Partners include Surf Dive 'N Ski, All Seasons
Hotels, Harvey World Travel, Mercure Hotels, Novotel Hotels, Prouds
The Jewellers, Retravision, Sofitel Hotels and Resorts,, ANZ Insurance, ANZ Personal loans. The list of bonus
partners will continue to grow.


Cardholders can redeem points for rewards across a wide range of
categories including products and vouchers from major retailers,
department stores and entertainment outlets. Points can also be
redeemed for Harvey World Travel vouchers that can be used towards
flights, accommodation and car hire.